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China’s consumer market continued to expand in the first three quarters
2026-10-21 Source: cctv.com

CCTV News (News Network): In the first three quarters, my country’s consumer market continued to expand.The supply of goods and services continues to be optimized, new business forms and new scenarios continue to emerge, and consumption potential is further released.

Data show that in the first three quarters of this year, the total retail sales of consumer goods and services increased by 2.6% year-on-year.Among them, the retail sales of services increased by 5.0% year-on-year, 4 percentage points faster than the retail sales of goods.Service consumption has increasingly become an important engine driving consumption growth.Among them, the retail sales of tourism consulting and rental services and cultural, sports and leisure services increased by 10.7% and 9.7% respectively, and the driving effect of holiday consumption was relatively obvious.

Expansion and upgrading of commodity consumption, iteration, quality improvement, green and low carbon are becoming new trends in commodity consumption.In the first three quarters of this year, the retail sales of communication equipment for units above designated size increased by 18.1% year-on-year, and the retail sales of high-energy-efficiency home appliances increased by more than 20%.

The sinking market continues to expand.As rural supermarkets, logistics and other supporting facilities continue to improve, the consumption potential of the county market continues to be released.In the first three quarters, retail sales of consumer goods in rural areas grew 1.4 percentage points faster than that in urban areas.

In addition, with the continuous innovation of online consumption scenarios and the increasingly abundant supply in the online market, online consumption has become an important channel for consumption growth.In the first three quarters, the national online retail sales of goods and services reached 15,147.1 billion yuan, a year-on-year increase of 4.4%.Among them, online service retail sales increased by 5.3% year-on-year.

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