CCTV News: This spring, various places have actively developed the initial economy, innovated diversified consumption scenarios, and vigorously boosted consumption. Chengdu, Sichuan launched the issuance of consumption coupons in spring sugar season, which new consumption vitality has stimulated?

Chengdu Spring Sugar Season has launched nearly 200 "Spring Sugar Season +" special consumption activities, with food and beautiful scenery being the two main activities in it. A few days ago, the Chengdu Municipal Government issued 15 million yuan in catering consumption coupons in advance. Consumers with mobile phone positioning in the Chengdu metropolitan area can receive coupons through mobile payment every day during the event.

The reporter then visited several other business districts and multiple restaurant stores. The consumer coupon reminder cards, promotional posters and service tips can be seen in conspicuous locations in shopping malls, shopping centers and welcome channels. Many merchants have also launched a package activity for superimposing consumption coupons to increase the repurchase rate and return rate.

With the continuous increase and implementation of national consumption-boosting measures, Sichuan Province and Chengdu are stepping up their efforts to support innovation in consumption scenarios. A series of spring sugar and sugar and wine-like outings and flowers enjoying the flowers, and a boat tour with the theme of "Jinjiang Night Banquet" continues to be new. Experts said that in the field of service consumption, consumption coupons show significant multiplier effects and industry spillover effects. It is expected that more incremental policies for promoting consumption will be introduced in 2025, promoting service consumption from short-term recovery to high-quality development.

The first-launch economy appears at the Spring Sugar Club
As one of the main activities of the Chengdu Spring Sugar Season, the 2025 National Spring Sugar Club attracted more than 6,600 central enterprises and local cities to participate in the exhibition, launching a series of first-launch new products and debut activities.

The reporter saw in the artificial intelligence device area first established by Chuntanghui that new equipment using AI models is accelerating its entry into the catering and food and big health fields. The oak deer robot also showed off its "unique skills" on the spot, and it fryed Sichuan spicy chicken and Mapo tofu in three or five minutes.

In the "Hundred Counties, Thousands of Products and Ten Thousands of Family Benefits" green agricultural product docking area, it will display county-level characteristic agricultural products, geographical indication products, intangible cultural heritage handicrafts, and hold a series of activities such as promotion meetings, production and sales docking meetings, e-commerce live broadcasts to provide full-scale services to participating counties. This small micro supermarket called "24-hour WeChat Store" is very eye-catching and can collect and display and sell local specialties in one-stop.

At the Spring Candy Conference, there were more than 300,000 new products with the first release and debut, from more than 50 countries and regions respectively.


