Xinhua News Agency, Beijing (Reporter Wang Libin) In the first half of 2026, the national marine tourism industry continued to heat up, with marine passenger volume and passenger turnover increasing by 4.6% and 5.4% respectively year-on-year.
The Ministry of Natural Resources released national marine economic data for the first half of the year on August 3, which showed that as the consumption potential of marine tourism continues to be released, tourism methods are transforming from traditional sea sightseeing to immersive and diversified marine experiences.The "Yu Jian·Xiamen Sea Tour" series of products creates a sea night tour with ship-shore linkage and sea-land interaction. The Qingdao Marine Tourism Joint Operation Group uses "Sea +" to create multiple immersive consumption scenarios. Dongshan Island and Pingtan in Fujian create sailing boats, special sea leisure fishing rafts, kite surfing and other diversified marine tourism formats.
On July 20, as the maritime branch venue of the 36th Qingdao International Beer Festival, the "Dream" cruise ship docked at the Qingdao International Cruise Home Port Terminal (drone photo).Photo by Xinhua News Agency reporter Li Ziheng
Guangzhou Nansha Cruise Home Port has operated a total of 25 cruises in the past five months, and the Nansha Border Inspection Station has more than 110,000 cruise passengers, a year-on-year increase of 5%.my country's first polar cruise brand, 66 Degrees Expedition Cruise, has launched its maiden voyage this year.The domestically produced large-scale cruise ship "Ada·Magic City" successfully completed its maiden voyage on a pilot voyage for destinationless sea travel.After the promulgation of the "Guangdong Province Guangdong, Hong Kong and Macao Yacht Free Travel Management Measures", the first batch of more than 20 Hong Kong and Macao yachts entered the country for their maiden voyage, bringing new development opportunities to the yacht industry.During the May Day holiday, Sanya City received 23,000 yacht sailing passengers and 4,175 yacht sailings.
