Since this year, Chinese films have shown vigorous development vitality. Many films represented by "Nezha 2" have achieved outstanding box office results, jointly outlining the development trend of IP, technological and boutique in the Chinese film market.

At present, the 15th Beijing International Film Festival is underway, and the Huabiao Award, the highest award in China's film, will also be announced in Qingdao, Shandong. More than 10 movies have been scheduled for the upcoming May Day holiday, which is exciting.

The "gold content" of the film market continues to rise

The audience's enthusiasm for watching movies is rising

From April 18 to April 26, more than 300 excellent works will be screened in 33 theaters and theaters in the Beijing-Tianjin-Hebei region for about 900 times, surpassing previous years in terms of the number of screened films and the scale of screenings. The reporter visited many cinemas in Beijing and found that many consumers came here and felt a different viewing experience than usual.

In 2025, the Chinese film market started with a hot trend. "Nezha 2" has entered the top five box office in the world's film history, achieving milestone achievements for Chinese films.

In the upcoming May Day holiday, more than 10 videos have been scheduled, including commercial blockbusters and innovative attempts in niche themes.

According to Lighthouse Professional Edition, as of 18:30 on April 25, the cumulative pre-sale box office (including pre-screening) of this year's May Day holiday reached 13.329 million yuan, among which "Dun Queen", "Gold Hunting·Game", "A Good Start in Life", "The World Is My Love", "Thunder Special Attack Team*" temporarily ranked in the top five pre-sale box office list.

Lighthouse Professional Edition Data Analyst Chen Jin: As many as 12 movies have started pre-sales in the May Day holiday in 2025. Overall, this year's May Day holiday movie list is full of flowers, with rich and innovative types.

The movie "Nezha 2" will be released in Sweden

The Chinese animated film "Nezha: The Devil Child's Trouble", which is "Nezha 2", will be released in Sweden from April 25 and will last until May 1. In a larger theater in Stockholm, the capital of Sweden, almost all of the more than 420 movie tickets for "Nezha 2" at IMAX Cinema tonight were sold out.

CCTV Finance "Economic Information Broadcast" video on April 25

According to the filming schedule, "Nezha 2" will be released in more than 20 cities in Nordic countries such as Denmark, Norway, Sweden, Finland and Iceland from the 24th to the 27th of this month. As of press time, the global cumulative box office of "Nezha 2" has exceeded US$2.1 billion.

The performance of many film and television companies in the first quarter has increased significantly

Thanks to the strong performance of the film market, the performance of many film and television companies in the first quarter has increased significantly.

Data shows that the box office in the first quarter was 24.387 billion yuan, a year-on-year increase of 49.08%; the number of viewers was 520 million, a year-on-year increase of 43.07%; the average ticket price was 46.9 yuan, a year-on-year increase of 4.21%. In addition, the box office of the 2025 Spring Festival (January 28 to February 4) was 9.51 billion yuan and the number of viewers was 187 million, creating a new record of box office and viewers in the Spring Festival.

Chief analyst of the media Internet industry of CITIC Securities Yang Aili: Growth is relatively healthy, and the driving force of growth is centered on the number of viewers, not just on the ticket price. Simply put, the growth of the box office market in the first quarter of this year won by volume, not by price. The prosperity of the entire film market itself, including the operation of theaters, is a very virtuous cycle.

Data shows that as of now, a total of 9 film and television companies have released their first quarter reports, of which 7 companies have achieved year-on-year growth in performance. Among them, the first quarter report of 2025 released by Light Media, a producer of Nezha 2, showed that the company's revenue in the quarter was 2.975 billion yuan, a year-on-year increase of 177.87%; net profit was 2.016 billion yuan, a year-on-year increase of 374.79%. In addition, the film and television company Happiness Blue Ocean, which released its first quarter report yesterday, had a net profit attributable to shareholders of 70.5301 million yuan in the first quarter, an increase of 694.06% year-on-year.

Yang Aili, chief analyst of the media and Internet industry of CITIC Construction Investment Securities: Since the past few years, domestic film companies have also paid more attention to and cared about their long-term expansion capabilities, or the creation of long-term influence. The overseas distribution of Chinese films will gradually become a business direction that various listed companies pay more and more attention to.