CCTV News: The United States’ abuse of tariffs disrupts the global economic order, and many domestic and foreign trade companies may also face challenges. In order to cope with the impact of the US's abuse of tariffs, the Ministry of Commerce has increased its efforts to promote domestic and foreign trade integration, help foreign trade products expand domestic sales, and guide industry associations, key supermarkets, and e-commerce platforms to give full play to their market advantages, channel advantages and brand advantages, and work hand in hand with foreign trade companies to overcome difficulties together.

We have seen that relevant departments, associations and enterprises have begun to take action to help foreign trade companies develop the domestic market. From physical supermarkets to online platforms, everyone is trying to figure out ways. How to help foreign trade companies expand domestic sales? How to help foreign trade goods enter the domestic market smoothly? Let’s take a look at the efforts we have made.

Multiple parties work together to help foreign trade products expand domestic sales

JD.com announced that within the next year, it will purchase and convert exports to domestic sales to domestically sell goods to help foreign trade companies quickly develop the domestic market.

In addition, 14 e-commerce platforms including Alibaba, Douyin e-commerce, Kuaishou, Hema, Dingdong Maicai, Vipshop, 91 Home Textiles, Zhenkunxing stated that they will give full play to the advantages of direct supply and demand of e-commerce, launch eight measures including direct order procurement, foreign trade zone, traffic support, green channels, supply and procurement docking, and transmit high-quality foreign trade products from all over the country to thousands of households at the speed of e-commerce. Up to now, various places have provided a list of about 1,200 companies with domestic sales demand to the platform.

Yonghui Supermarket, CR Vanguard, Wushang Group, Wumart and other companies will open a "domestic sales express train" for foreign trade companies, so that foreign trade products can be put on the shelves as quickly as possible to meet consumers. Retail alliances such as Lianshang.com and Ant Commercial Alliance will use omni-channel empowerment to help foreign trade companies switch to domestic sales and expand markets.

The reporter learned in the interview that Yonghui Supermarket has opened a "green channel" and is on the shelves quickly in 15 days. In addition, an integrated domestic and foreign trade commodity exhibition area has been set up in stores with high customer flow focus, so that more consumers can understand quality domestic products and stimulate purchasing vitality.

Active actions are also being taken in various places. Anhui will hold an e-commerce platform investment conference, Chongqing will organize an e-commerce resource docking conference, and Zhejiang will carry out the "Strict Selection of Foreign Trade Domestic Products" activity.

In the next step, the Ministry of Commerce will continue to hold the "Foreign Trade Excellent Tour of China" event to build a platform for foreign trade enterprises to expand domestic sales, promote the release of potential of super-large-scale markets, and continuously enhance the confidence and confidence of Chinese foreign trade and Chinese enterprises to cope with various risks and challenges.

Actively layout in response to changes in the economic structure and activate the potential of domestic demand

What is the practical significance of continuously expanding the channels for foreign trade to domestic sales under the current situation? Let’s listen to the interpretation of Wan Zhe, a professor and economics expert at Beijing Normal University.

Wan Zhe, professor and economics expert at Beijing Normal University: The decision of the Ministry of Commerce to promote domestic sales of foreign trade products is an active layout to deal with changes in the global economic structure, and is essentially to activate the potential of domestic demand through supply-side reform.

Second, it is actually a kind of resource allocation optimization that can promote the growth of consumption and income. Foreign trade enterprises usually have high production efficiency and technical level. After entering the domestic sales market, they can make more efficient use of idle production capacity and improve overall economic efficiency. It is also a re-allocation of labor factors, which can further and better stabilize the employment market.

The third is to maximize the policy multiplier effect. For example, JD.com's procurement plan covers the entire link of marketing, logistics and finance. Hema has also opened a 24-hour entry channel to shorten the review cycle to the industry limit. Judging from the calculation, the social capital that can be leveraged for every 1 yuan of fiscal investment is far higher than the maturity effect of traditional infrastructure investment.

Finding new exports for foreign trade capacity exceeding 2 trillion yuan, which is also highly consistent with the strategic goal of risk in the industrial chain zone. When foreign trade companies feed the standards of the international market to the domestic market, and when retail channels use digital capabilities to reconstruct production and sales relations, the Chinese consumer market may usher in a profound quality revolution in the face of pain. This is not only an emergency measure to hedge external risks, but also a necessary path to building an independent and controllable supply chain system.