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"Bearl Limited", "Tianjin" Days of Youth, "Low-alt outing" Spring Ceremony Boosts Consumption
2025-05-12 source:CCTV.com

CCTV News: Now that spring is full of energy, my country's consumer market is heating up, and cultural and tourism scenarios are constantly emerging. Let us follow the fragrant trajectory and start a romantic encounter with flowers.

Heze, Shandong: National beauty. A flower brings fire. A city. In the park in Heze, Shandong, the blooming peonies attract children to recite among the flowers, while tourists use the camera to collect the most beautiful appearance of peonies.

At present, Heze's peonies have continued to expand from single viewing to deep processing, and then to cultural creativity and other chains. There are currently 500,000 peony industry practitioners and a total output value of 13 billion yuan.

Bijie, Guizhou: "Low-altitude outing" to see the flowers blooming

The cuckoo in Bijie, Guizhou is about to enter its heyday. The new method of "low-altitude outing" attracts people to experience the blooming mountain flowers in Guizhou from high altitude. In Baihuaping, azalea scenic spot in Baili, Guizhou, there are the most diverse varieties of azaleas here. The pavilion on the top of the mountain is the best flower viewing point in Jinpo Scenic Area. The Soma Flower Bridge at the foot of the mountain is a check-in point for many tourists.

Liangshan, Sichuan: The wild peach blossoms in Muli reveal fragrance

In April, ten miles of peach blossoms bloomed in Muli Donglang Township, Tibetan Township, Liangshan Prefecture, Sichuan. The sea of ​​flowers is distributed among the mountains and on both sides of the Wuliang River, scattered in an orderly manner. During the period of the peach blossoms, Tibetans gathered together. At the "Gonbala Medo" Peach Blossom Festival, folk exhibitions, intangible cultural heritage exhibitions, ecological tourism, horse racing and other activities were staged one after another.

Inner Mongolia: Mongolian almonds bloom, there is also a sea of ​​flowers in the desert

Have you ever seen a sea of ​​flowers in the desert? In the edge of the Tengger Desert within the Alxa League in Inner Mongolia, wild Mongolian almonds usher in their blooming season. Mongolian almonds are a national key second-level protected wild plant, with developed root systems and extremely strong drought-tolerant and wind-sand resistance. In recent years, the Alxa League has effectively restored the natural population of Mongolian almonds through measures such as returning pasture to grassland and banning grazing. The integrated development of culture and tourism has broadened the channels for surrounding farmers and herdsmen to increase their income.

Where do you choose to enjoy flowers in spring? Recently, a video of a Tianjin old man sprinkling flowers became popular on the Internet, and many netizens expressed their curiosity. So, what is the difference in the flower viewing experience in Tianjin?

The begonia flowers bloom in spring and the city is filled with tourists on the Five Avenues

The begonia flowers bloom in spring and the city is filled with spring. This origin can be traced back more than 20 years ago. At that time, the street trees on both sides of the Five Avenues were not the beautiful crabapple now, but the Chinese locust trees. As the aging and pests and diseases of the Chinese Sophora genus, the garden department finally re-planned after repeated argumentation and replaced the Chinese Sophora genus with developed root systems, strong adaptability and rapid growth, which led to the continuous sea of ​​pink and white flowers today.

Although the old man is not here, there are too many tourists coming here because of his reputation. This year, the door is directly opened. The volunteers took turns to sprinkle flowers for the young ladies who came to take photos.

Thousands of begonia bloom, and the spring ritual is a sense of ritual boosting consumption

Thousands of begonia bloom in spring, contrasting with the unique buildings, opening the prelude to the Begonia Flower Festival. The best viewing period for begonia flowers is only about 10 days. This year is the third begonia flowers festival in Tianjin. This city has also grown a unique sense of spring ritual: major merchants have launched limited postcards, bookstores have also designed the seals as falling five-petal crabapple, and various hand-held check-in boxes with crabapple flowers... The crabapple that is all-encompassing makes many people grow grass and come to see it.

Chasing flowers and enjoying the show, I can’t see enough "Tianjin" Japanese beauty

Flowers are on the Five Avenues, and the derivatives made around the flowers have spread to the whole city of Tianjin. Look, the merchants on Jin Street have already "flowers" moved.

In the past few days, merchants have tried their best to come up with their own "begonia limited". The government has also increased its efforts and linked 125 commerce, cultural tourism, catering and other companies to launch nearly 200 supporting activities to beautify the consumption scenarios of the Begonia Flower Festival.

The tourists praised it repeatedly. It is a performance launched by Tianjin during the Begonia Flower Viewing Period this year, touching the cultural thickness of the city. You don’t have to worry about missing the time. Parks, street corners, scenic spots, and balconies can all become performance stages. There are a total of 177 cultural performances waiting for you.

Big data shows that during the Qingming Festival holiday, Tianjin received 7.1952 million tourists, an increase of 1.3% year-on-year; tourists spending reached 6.297 billion yuan, an increase of 3.9% year-on-year.

When the traffic police close the road for the flowering period, the volunteers accumulate petals for you, and the store packs the streets out of its own pocket. Every detail reflects Tianjin's enthusiasm and feelings. Whether it is the intention of the merchants, the government's platform, or the kindness from every person who meets Tianjin, full of spring and joy, what we are chasing is not only the flowering period, but also the warmth and "love" held in the palm of a city.

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