CCTV News: The reporter learned from the Ministry of Commerce of China on the 13th that this year, the Ministry of Commerce and other departments will organize the "Chinese Food Festival" series of catering consumption promotion activities, launching more than 120 special activities.
Special catering consumption promotion activities mainly include "Enjoy wonderful events and seeking Chinese food", "Celebrating food with movies", "Chinese Food Market" and other "+ Food" activities. Guide local governments to create a matrix of catering consumption activities and cultivate new hot spots in catering consumption in combination with traditional festivals, peak consumption seasons, movie prime time, large-scale events and cultural and sports activities. Promote bank payment and settlement institutions to work with Internet e-commerce platforms to link online and offline, and launch more preferential and convenient package services such as "catering + movies" and "catering + event" to unleash consumption potential.
According to statistics, in 2024, my country's catering consumption reached 5.57 trillion yuan, accounting for 11.4% of the total retail sales of consumer goods, which is also the category with the largest proportion.
