CCTV News (News Network): On March 13, the reporter learned from the Ministry of Commerce that this year, the Ministry of Commerce and other departments will organize a series of catering consumption promotion activities for "Chinese Food Festival". With the theme of "Enjoy Chinese Food and Create a Better Life Together", more than 120 special catering consumption promotion activities will be launched, mainly including: "Enjoy wonderful events and find Chinese food", "Celebrating food with movies", "Chinese Food Market" and other "+ Food" activities. Guide local governments to create a matrix of catering consumption activities and cultivate new hot spots in catering consumption in combination with traditional festivals, peak consumption seasons, movie prime time, large-scale events and cultural and sports activities. Promote bank payment and settlement institutions to work with Internet e-commerce platforms to link online and offline, and launch more preferential and convenient package services such as "catering + movies" and "catering + event" to unleash consumption potential.
According to statistics, in 2024, my country's catering consumption reached 5.57 trillion yuan, accounting for 11.4% of the total retail sales of consumer goods, which is also the category with the largest proportion.
