CCTV News: The visa-free effect continues to be strong, and inbound tourism continues to be popular. 2025 will become a year for foreign tourists to explore China more deeply. Foreign tourists are full of expectations for the upcoming first Chinese New Year of Intangible Cultural Heritage. Let’s take a look at the analysis and comments of international media.

Singapore's Lianhe Zaobao: Experience the unique cultural charm

The first "intangible cultural heritage version" in 2025 is coming, and various parts of China have prepared colorful activities and upgraded play scenes to attract tourists. Many cities have launched intangible cultural heritage markets, bringing together local specialties and traditional handicrafts to facilitate tourists to purchase New Year’s goods in one-stop. While fully meeting the needs of domestic tourists, some regions have taken active action to enrich inbound tourism products and optimize inbound tourism services, so that foreign tourists can experience and feel the unique cultural charm of the Spring Festival more deeply.

The Times of India: "China travel" has become a global phenomenon

Thanks to China's relaxed visa policies, "China travel" is becoming a global phenomenon. The expansion of visa-free stays encourages foreign tourists to explore China more deeply, especially small and medium-sized cities with rich cultural heritage, which is becoming a more popular choice. The number of foreign tourists traveling to China has surged, and their footprints have gradually expanded from vibrant big cities to small towns with cultural treasures. As the visa-free effect continues to emerge, China's status as a must-visit tourist destination in the world will be further consolidated.

The Italian newspaper "News": The cultural and tourism economy is revitalized

Since China's expansion of visa-free "circle of friends", the cultural and tourism market has performed well. During the upcoming Chinese Year of the Snake Spring Festival holiday, the number of tourists entering China will increase significantly. The strong desire of inbound tourists is to go to destinations such as Harbin, Chengdu, and Shanghai to experience the joy of ice and snow, the charm of intangible cultural heritage, and the pioneering experience of integrating cultural heritage with advanced scientific and technological life. These will not only promote cultural exchanges, but also activate China's cultural and tourism market and revitalize the cultural and tourism economy.

Hong Kong Wenhui.com: Oriental aesthetics is popular all over the world

Thanks to the visa-free entry policy, many foreign tourists start a "China tour" with curiosity and yearning: strolling in ancient towns, intoxicated in ancient buildings and stone streets, or unlocking one beautiful moment after another by the sea. In addition to convenient transportation and diverse food, foreign tourists also "plant grass" Chinese clothing etiquette, as well as souvenirs with Chinese cultural elements, to appreciate the unique charm. Today, China's oriental aesthetic boom is becoming popular all over the world.