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"Cold Resources" ignited "hot consumption" in the south. Ice and snow sports are no longer "unique beauty" in the north.
2025-04-27 source:CCTV.com

CCTV News: Chongqing, located in southwest China, has also actively promoted the development of ice and snow sports in recent years and increased the promotion of ice and snow projects on campus.

In the past few days, the winter vacation for primary and secondary school students in Chongqing has just begun. The reporter saw many parents bringing their children to experience skiing in an indoor ski resort in Chongqing. Although the children are young, they are a little slippery and already look good.

The school where primary school student Liu Siqi is located has included ice and snow projects in the school's physical education courses. At present, many schools in Chongqing have been set up as "Winter Sports Pilot Schools".

In addition to indoor ice rinks and snow fields, many outdoor snow fields in high-altitude areas are also very popular in Chongqing.

As of incomplete statistics as of the end of 2024, there are 19 ice and snow sports venues in Chongqing, which can be used for citizens to experience smooth sliding throughout the year. Chongqing's ice and snow sports are not only limited to ski resorts, but the city business districts are also actively participating in it and launched a night field for the ski ice rink. By constantly updating consumption scenarios, Chongqing is gradually forming a complete ice and snow industry chain, attracting more consumers to participate in ice and snow sports.

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