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Intangible cultural heritage and cultural tourism consumption have become a new trend in the new year
2025-04-27 source:CCTV.com

CCTV News: After the Little New Year, the New Year atmosphere is getting stronger. In addition to the "buy, buy, buy" of various New Year goods, now more fresh experiences are injecting new vitality into service consumption.

On the train from Harbin to Mohe, representative inheritors of the intangible cultural heritage from the Oroqen people are displaying representative intangible cultural heritage projects such as birch bark paintings, dough sculptures, and embroidery to passengers.

This is the first ethnic intangible cultural heritage train launched in Heilongjiang in 2025. In addition to the representative projects of traditional intangible cultural heritage in Northeast China, local cultural and creative products from Mohe have also attracted many tourists.

The Spring Festival was successfully applied for the world heritage during the world heritage, and the deep integration of intangible cultural heritage and cultural tourism consumption became a new trend in the new year of 2025. At the foot of Shishan, Suzhou High-tech Zone, a fun and beautiful intangible cultural heritage market brings consumers a new experience of the New Year atmosphere.

The intangible cultural heritage and creative stalls in the market are unable to move. These traditional and innovative New Year pictures refrigerator stickers are sold out every day.

In addition to New Year's paintings, traditional skills such as round fans and Suzhou embroidery have also come out of the museum. Turning into national cultural and creative culture, tourists do it themselves, writing Spring Festival couplets, painting blessing characters, printing New Year pictures... The new Shishan Market shows a prosperous Chinese New Year.

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