CCTV News: According to the website of the State Administration for Market Regulation, the State Administration for Market Regulation recently issued the "Notice on Carrying out the Special Action to Remediate the Production and Sale of Fake and Sold Fake Meat Products", and deployed local market supervision departments to carry out special actions to remediate the production and sale of fake and inferior meat products nationwide from April to December 2025, focusing on solving prominent problems that the people strongly reflected, such as the production and sale of counterfeit meat products, and effectively safeguard the health of the people.

This special action clarifies five aspects of investigation and rectification priorities and measures. First, we will focus on investigating and rectifying problems such as purchasing and using raw meat from unknown sources, unexplained inspection and quarantine, producing counterfeit cattle (sheep, donkey) meat products from other livestock and poultry meat, using food additives beyond the scope and limit, illegally adding non-edible substances, and the identification of the food ingredients list does not match the actual production feeding materials. The second is to focus on investigating and rectifying sales entities in key areas such as urban and rural junctions, scenic spots, and Daji Temple Fairs, as well as catering service entities such as barbecue restaurants and hot pot restaurants, and use low-priced meat products to pretend to be high-priced meat products, and use pre-made and conditioned meat products to pretend to be "original cut meat" and "fresh cut meat". The third is to focus on investigating and rectifying problems such as the inadequate implementation of the inspection and monitoring system of meat products business behaviors on the platform and the meat product identification information published by operators, and the information published on the sales page does not match the label information of the actual meat products sold. Fourth, focus on platforms with many users and large sales, keep a close eye on meat products brought by "big Vs" and "Internet celebrities", and increase the intensity of random inspections, monitoring and investigation. Fifth, we will dig deep and investigate clues of illegal and irregular production and sale of counterfeit and inferior meat products, implement a full-chain crackdown, severely punish relevant illegal and irregular behaviors in accordance with the law, and strictly implement the "punishment to persons".

The State Administration for Market Regulation encourages all sectors of society and news media to strengthen social supervision and public opinion supervision, and encourages consumers to report clues to the market supervision departments through the national 12315 platform and 12315 hotline.