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[New ideas lead the new journey] Consumption vitality continues to be released reflecting the surging momentum of China's economy
2025-05-16 source:

CCTV News (News Network): General Secretary Xi Jinping emphasized that it is necessary to enhance consumption capacity, improve consumption conditions, innovate consumption scenarios, and fully release consumption potential. During the May Day holiday, with rich cultural and tourism activities, diverse consumption scenarios, and innovative consumption formats, the world's most development potential consumer market continues to surge with new vitality.

China on holidays is full of vitality in the flow and busyness.

75 tourist lines travel across the country, connecting the beautiful scenery of mountains and rivers, driving the continuous heating of cross-city consumption.

The number of hotel reservations in more than 1,000 counties across the country increased by more than 30% year-on-year. The "Small City Story" interprets new excitement and has become a new growth point for consumption.

The sales of holiday inbound travel increased by about 90% year-on-year. The "buy and refund" of departure tax refunds was implemented nationwide, and the upgraded "renewal" Chinese travel attracted global attention.

The Ministry of Commerce's business big data monitoring, during the May Day holiday, the sales of key retail and catering enterprises nationwide increased by 6.3% year-on-year, and online retail sales increased by 9.3% year-on-year.

Consumption is an important engine of economic growth. When deploying the key points of economic work this year, General Secretary Xi Jinping emphasized that "vigorously boosting consumption, improving investment efficiency, and expanding domestic demand in all aspects" should be put first, and deployed key tasks to boost consumption, actively developing the initial development economy, ice and snow economy, and silver economy. During the inspections of various places, General Secretary Xi Jinping has always emphasized the need to continue to release consumption potential.

Since this year, various places have improved consumption policies, innovated consumption scenarios, improved consumption conditions, and further released their consumption potential this holiday.

The major business districts frequently "new" and the first release, first show and first exhibition are implemented intensively. 36 fashionable landmarks in Shanghai resonate with each other, and nearly 100 brand new product debuts have been staged one after another, bringing the popularity of surrounding catering, accommodation, tourism and shopping, and the "first-term economy" agglomeration and drainage effect is fully released.

During the May Day holiday, the passenger flow of 50 pedestrian streets and business districts monitored by the Ministry of Commerce increased by 6.4% year-on-year. Shanghai's online and offline consumption totaled 59.46 billion yuan, an increase of 13.1% year-on-year; Hangzhou's five major industries such as wholesale, retail, catering, accommodation and entertainment achieved a consumption of 15.7 billion yuan.

The quality of service consumption is improved and upgraded. People's travel radius is getting farther and farther away when chasing the trend in first-tier cities and relaxing in remote small cities. Data from travel platforms show that the number of long-term tour bookings has increased by nearly 30% year-on-year. International Rural Art Week, Horse Racing, Off-Road, and more and more new rural business formats are leveraging the cultural and tourism market.

There are more new ways to play "Poetry and the Distant". Immersive experience and scenario-based consumption have become new engines of growth. During this holiday, more than 20 music festivals nationwide were held in turn, and every 1 yuan of music festival tickets could drive 8 yuan of comprehensive consumption. Watch a cross-border show of Cantonese opera and martial arts, drink a cup of coffee on the edge of the cliff, and have a "time travel" in the ancient streets and towns to experience the lively ancient markets. The single "ticket economy" becomes an "interactive experience economy" with a longer chain.

During the holiday, consumer goods were "renewed" and green and energy-saving products were best-selling. Digital products such as mobile phones, tablets, smart watches, etc. sell nearly 600,000 units per day, and 12 major categories of home appliances sell an average of nearly 900,000 units per day. The Ministry of Commerce focused on monitoring retail enterprises sales of home appliances, automobiles and communication equipment increased by 15.5%, 13.7% and 10.5% year-on-year respectively, and focused on monitoring the sales of smart home products of e-commerce platforms increased by more than 20% year-on-year.

13 provinces and cities have successively held a series of activities of "Foreign Trade Excellent Chinese Tours", attracting more than 9,000 foreign trade enterprises and buyers to participate, and a total of more than 16.7 billion yuan in procurement intentions have been reached.

The incremental development of development is leveraging the incremental demand, and the role of the main consumer engine is accelerating. In the first quarter of this year, the contribution rate of domestic demand to economic growth increased by 6.3 percentage points compared with the fourth quarter of last year, which more effectively played the main driving force and stabilizing anchor role of economic growth. A thriving consumer market demonstrates the vitality and vitality of China's economy.

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