CCTV News: The reporter learned from the Ministry of Commerce that during this year's May Day holiday, the national consumer market was booming and active. According to the Ministry of Commerce’s business big data monitoring, the sales of key retail and catering companies nationwide increased by 6.3% year-on-year during the holidays.

Trade trade-in is very popular. From early 2025 to 0:00 on May 5, the number of applications for old-for-new subsidies for automobiles exceeded 3 million; consumers purchased 55.16 million units of 12 major home appliances and 41.67 million digital products such as mobile phones. Four days before the holiday, the number of applications for old-for-new subsidies exceeded 60,000, driving new car sales of 8.8 billion yuan; consumers purchased 3.56 million units of 12 major home appliances, driving sales of 11.9 billion yuan; and purchased 2.42 million digital products such as mobile phones, driving sales of 6.4 billion yuan.

During the holiday period, the Ministry of Commerce focused on monitoring retail enterprises' sales of home appliances, automobiles and communication equipment increased by 15.5%, 13.7% and 10.5% year-on-year respectively. The Ministry of Commerce focused on monitoring the sales of smart home products on e-commerce platforms increased by more than 20% year-on-year. Service consumption continues to heat up, and the catering and cultural tourism market is booming. According to business big data monitoring, the sales of key monitored catering companies nationwide increased by 8.7% year-on-year during the holidays.

Beijing: New digital consumption scenes, interactive experience gathers popularity

This May Day holiday, Beijing's cultural consumption market continued to be hot, and a number of cultural performances and new digital cultural consumption scenes that were put into the market for the first time have stimulated consumption vitality.

Located in the 798 Cultural Park in Chaoyang District, Beijing, the newly launched composite VR theater has attracted many young consumers to come and experience it. The real-life VR immersive exhibition, cool visual art, and surround stereo sound effects have given many consumers a refreshing feeling.

A pair of glasses, five exhibition halls, and eight VR videos with different themes allow consumers to experience immersive interaction in different time and spaces, such as oceans, Mars, the past and the future. In the future, theaters will also regularly update VR videos to provide a collective and one-stop digital cultural consumption experience.

Thanks to the first-time store and first-time exhibition launched during the May Day holiday, the number of tourists received by the park continued to increase during the May Day holiday, with an average daily entry of about 60,000 people.

Shanghai: Online and offline consumption increased by 13.1% year-on-year during the May Day holiday

During the May Day holiday, various districts and major business districts in Shanghai launched various consumption promotion activities. Data shows that the total "online + offline" consumption in Shanghai during the holidays increased by 13.1% year-on-year.

The reporter learned from the Shanghai Municipal Commerce Committee that from April 30 to May 4, Shanghai's "online + offline" consumption totaled 59.46 billion yuan, a year-on-year increase of 13.1%. The total number of passenger flows in the 35 business districts monitored reached 29.93 million, an increase of 12.8% year-on-year. Various first-time development activities have been carried out in Shanghai, driving the consumption boom in business districts.

During the holiday period, the consumption of overseas personnel from Shanghai from Shanghai reached 455 million yuan, a year-on-year increase of 211.6%. At present, there are 1,013 departing tax refund filing companies in Shanghai, covering more than 3,300 brand merchants. In addition, brand manufacturers in the fields of home appliances, home furnishings and consumer electronics have also launched various discount activities in combination with the old-for-new policy. During the May Day holiday, Shanghai had nearly 6,000 offline stores, as well as 13 e-commerce platforms, and 3C subsidy products, with a total sales of 1.15 billion yuan, a month-on-month increase of 32.4% from the five days before the holiday. In the field of catering consumption, the "Lepin Shanghai" catering consumption coupon issued by Shanghai has driven catering consumption to 79.903 million yuan.

Total consumption during Chongqing's holiday increased by 6.5% year-on-year

This May Day holiday, Chongqing City launched the 2025 China (Chongqing) International Consumption Festival. All districts and counties have promoted the integration and linkage of business, culture, tourism, sports, and other consumption hotspots such as seasonal renewal, travel and outings, visiting relatives and friends, and have held nearly 150 various consumption promotion activities.

Major business districts, commercial complexes, and shopping centers have also launched holiday promotions, driving the consumer market to heat up through limited-time discounts and full discounts. According to monitoring by the Chongqing Municipal Commerce Commission, during the May Day holiday, the total consumption of major business districts such as Jiefangbei in the central urban area increased by 9.2% year-on-year, the city's catering industry's turnover increased by 7.7% year-on-year, and the city's total consumption increased by 6.5% year-on-year.

Shaanxi: The performing arts market is booming, and the night economy has become a new growth point

During the May Day holiday, Shaanxi became a popular tourist destination in the country, with the average occupancy rate of 283 star-rated tourist hotels in the province exceeding 70%. The popularity of scenic spots continues to rise, and the 51 key tourist attractions monitored received a total of 5.7469 million tourists, an increase of 10.08% year-on-year. The scenic spots such as Guanzhong Impression Experience Place in Yuanjia Village, Xianyang, Zhonghua County, Weinan, and Xi'an Qin Shihuang Mausoleum Museum are leading the popularity.

The performing arts market uses special programs such as Qin Opera and live performances to allow tourists to appreciate the artistic charm of the Sanqin land. The number of commercial performances reached 2,445, a year-on-year increase of 155.48%. The 11 national night cultural and tourism consumption clusters also performed well, with passenger flow reaching 4.817 million, an increase of 11.39% year-on-year; and achieved operating income of 308 million yuan, an increase of 20.53% year-on-year.