New news has been made on the trade-in policy level. The subsidy for household appliances for old-for-new products has increased to 12 categories, with four new products including microwave ovens, water purifiers, dishwashers, and rice cookers. The maximum subsidy for a single product is 2,000 yuan. At the same time, new subsidies for purchasing three types of digital products, including mobile phones, tablets, and smart watches (bracelets), with a maximum subsidy of 500 yuan.
What are the specific subsidy standards and procedures? In the process of implementing the policy, how can all links be effectively connected and better boost consumption? "News 1+1" host Wang Ning contacted Yi Shaohua, director of the Market Circulation and Consumption Research Office of the Institute of Finance and Economics Strategy of the Chinese Academy of Social Sciences, to bring analysis and interpretation
What is the new idea of the new subsidy plan for mobile phone purchase?
Yi Shaohua, director of the Market Circulation and Consumption Research Office of the Institute of Finance and Economics Strategy, Chinese Academy of Social Sciences:
The implementation plan for this new purchase subsidy is first of all, the policy design is new, it is not "old traded for new". If you don't have to pay for the old mobile phone, consumers can enjoy the subsidy.
Second, the product is new. Three types of digital products have been added: mobile phones, tablets, and smart watches (bracelets).
Third, the way to change the new is simpler. In addition, all types of entities are supported to participate, and domestic and foreign brand products and different types of business entities are treated equally and equally.
Why do you think the limit for mobile phones that do not exceed 6,000 yuan?
Yi Shaohua, director of the Market Circulation and Consumption Research Office of the Institute of Finance and Economics Strategy, Chinese Academy of Social Sciences: Digital products such as mobile phones and tablets can basically cover most mid-range and high-end products. Products above 6,000 yuan actually have certain symbolic meanings in addition to the basic usage function. As for those who buy such digital products, the impact of subsidies on their purchasing behavior is actually not that great. In other words, we must benefit more subsidies to a wider range of consumers and use "good steel on the edge".
