CCTV News: At present, train tickets for the Qingming Festival holiday have been on sale. The reporter noticed from the relevant reports released by many domestic online travel platforms that during the Qingming Festival holiday in 2025, the domestic market will show a hot trend of short-distance tours mainly focused on ancient rituals and outings and flowers appreciation. The search popularity of topical terms related to "outing and enjoying flowers" increased by 46% year-on-year.

Qunar.com big data shows that the 2025 Qingming Festival holiday is mainly short-distance. Passengers flow frequently within the "two-hour high-speed rail circle" of Beijing-Tianjin-Hebei, Jiangsu, Zhejiang and Shanghai, Chengdu-Chongqing, Two Lakes, Guangdong-Hong Kong-Macao. Many passengers also choose to "flash" outbound travel and go abroad to enjoy flowers and go outings.

Liu Ting, a researcher at Qunar Big Data Research Institute, introduced that the outing and flower appreciation routes include, like the "hot pot flower appreciation line" in the Chengdu-Chongqing region, which combines food and terraced flower sea; the Yungui High-speed Railway from Kunming to Nanning passes through the film and television base, and the Karst Peak Forest is reflected in the lake; the G206 train from Beijing to Qingdao crosses the Huanghuai Plain, and passengers can enjoy the alternating scenery of the sea of ​​rapeseed flowers and the coastline along the way.

In addition, the Hangzhou-Huangzhou High-speed Railway connects the ancient villages of West Lake, Qiandao Lake and Huizhou. In spring, rape flowers are in full bloom, and the landscape and humanities are intertwined like picturesque. Take the high-speed train to enjoy the spring scenery of the south of the Yangtze River from Fuchun River to Huangshan. The Jiangnan water town along the Shanghai-Kunming High-speed Railway is also full of green in April. The ancient city of Fenghuang in western Hunan and Miaoling in Guizhou are pleasant in spring. The section from Huaihua in Hunan to Kunming in Yunnan has rich terraces and waterfalls.

Tongcheng Travel Data shows that the search popularity of topical terms related to "outdoors and flowers" has increased by 46% year-on-year, reflecting tourists' strong demand for immersive spring scenery experience.

Wuhan Donghu Cherry Garden and Luoyang's Peony Club continue to lead the popularity list. The apricot blossoms in Yili and the peach blossoms in Linzhi have attracted a large number of medium and long-term tourists to visit during vacation. Data shows that the search popularity of transit flights to Yili and Linzhi in various places has increased by 98% year-on-year.

Tongcheng Travel Data shows that during the 2025 Qingming Festival, tea picking, spring garden tours, etc., the search popularity of traditional cultural and folk experiences related to Qingming Festival soared by 75% year-on-year. The popularity of booking of immersive experience projects in scenic spots has nearly doubled year-on-year. Popular immersive experience scenic spots such as Shandong Hongsao Home Tourism Zone and Mudanjiang Jingbo Lake have increased by more than twice the year-on-year. The popularity of travel around first-tier cities in China has increased

Judging from the train ticket booking on many domestic online travel platforms, on the eve of Qingming Festival, the popularity of travel around first-tier cities such as Beijing, Shanghai, Guangzhou, and Chengdu has increased significantly. At the same time, you will also be very enthusiastic when you take a plane out of the country for spring viewing.

Qunar.com data shows that during the 2025 Qingming Festival holiday, tourists from Beijing, Tianjin and other places are keen on traveling around Hebei. For young people, taking photos is the top priority. The search volume of platforms such as Rongguo Mansion and Longxing Temple in Zhengding, Langfang's Dream of Red Mansions Drama Fantasy City, Qinhuangdao's No. 1 level in the world has increased by more than 40% month-on-month.

On the eve of the Qingming Festival, the Shanghai Bureau of the National Railway launched its first G7006 flower viewing special train. This line connects famous attractions in Jiangnan such as Suzhou Zhouzhuang Ancient Town.

At the same time, analysts believe that March and April are the off-season for tourism, and the prices of air tickets and hotels are more than half lower than those of the Spring Festival and May Day holidays. Many tourists choose to spend vacations to Japan, South Korea and Southeast Asia to have a "flash" spring, which has also become a popular choice for travel.

At present, on the Qunar Network platform, on April 4, the air tickets for direct flights from Beijing to Hanoi, Bangkok, Ho Chi Minh City and Jeju Island are all within 1,000 yuan, popular destinations in Seoul and Osaka are also within 1,400 yuan, and Shanghai to Bangkok are only less than 500 yuan, and to Jeju Island in South Korea, Fukuoka, Osaka and Nagoya in Japan are all within 1,000 yuan.