CCTV News: In recent years, more and more Chinese home appliance companies have increased their efforts in R&D and innovation, constantly meeting the different needs of overseas markets, and innovation has supported a new world for the overseas market of Chinese home appliances.

In a home appliance manufacturing enterprise in Bao'an, Shenzhen, workers are working overtime to transport and pack a batch of home appliances shipped to Europe. Although the Spring Festival has just passed, more than 80,000 shipments have been shipped overseas in the past few days, an increase of 16.7% year-on-year from last year's holiday.

Ding Yanling, director of the Planning and Material Control Department of Skyworth TV Manufacturing Headquarters, said: "We have also innovatively developed some handheld portable mobile TVs, and mini LED products are also very popular among overseas customers. These products have also brought us a lot of incremental overseas orders."

Ding Yanling told reporters that technological innovation and product upgrades have brought more overseas orders, and their orders in the European market rose by 167% last year. At the same time, enterprises have accelerated the construction of overseas smart manufacturing bases. In recent days, the company's newly built "5G+8K" flexible smart factory in Poland is undergoing the final equipment installation and debugging, and is expected to be officially put into production next month, with the annual output of TVs reaching 1 million units. In the future, the company's latest products will be produced and shipped from Poland and will be shipped to all parts of Europe within a week.

Not only are large appliances such as TVs and refrigerators, but also small appliances in China are constantly innovating and gradually becoming the "favorite" of global consumers.

In the sample room of this ice machine company in Ningbo, Zhejiang, from home ice machines to commercial ice machines, in less than 3 years, the company has developed and launched more than 1,000 products according to the market needs of different countries.

Zheng Li, vice president and director of international trade at Ningbo Huikang Industrial Technology Co., Ltd., said: "When this is made, it is small particles, which can be chewed. Consumers in developed European and American countries like to use them in cocktails, drinks and juices."

Zheng Li told reporters that the current overseas market of the company has expanded to more than 80 countries and regions. Chen Yuepeng, chairman and president of Ningbo Huikang Industrial Technology Co., Ltd., said: "This is a new factory we are building, and we need to put 6 production lines. Because our orders have grown rapidly in recent years, we are also building new factories in Thailand, mainly to meet the supply chain needs of different regions."

On the road to going overseas, with its high cost performance and wide application of new technologies, Chinese home appliance products have won more and more recognition in the international market. With the continuous expansion of the global home appliance market, China Home Appliance has relied on its strong industrial chain advantages, technological innovation capabilities and brand influence, and its pace of going overseas is becoming more and more stable.