[Guangming Commentary]

Recently, at a press conference on the theme of high-quality development of county economy held by the Sichuan Provincial Government Information Office, Pujiang, a county under Chengdu, was promoted as a typical example. Pujiang has built the ecology into the county's golden signboard, put forward the concept of "pastoral ecological business district", create a green development new economy and the "rural office space" of headquarters enterprises, and attract more than 800 companies including technology and digital.

In recent years, all parts of the country have insisted on protecting green waters and green mountains, and at the moment of vigorously developing new quality productivity, they have taken "green" first and moved towards "green", adhered to the concept of green development in the development of county economy, and cultivated green development strength. The resource endowments are different and the industrial development is unique. Localities are actively making plans, and small cities are continuing to show their city business cards moving towards "green".

At present, in the track of county economic development, "green" has transformed from a single environmental concept to the core momentum that drives economic transformation, improves people's livelihood and promotes the comprehensive revitalization of rural areas. "Toward green and new" is not only an ecological proposition, but also a people's livelihood project. To promote the green development of new quality productivity, we also need to take "benefiting the people" as the core yardstick, and while ensuring that green mountains and clear waters become standard living conditions, ecological resources will be transformed into real money. The practice of county economy "toward greening and new" is another profound change centered on the people. Only when ecological advantages are transformed into development advantages can county development truly achieve the organic unity of ecological beauty, industrial prosperity and people's prosperity. This is not only the requirement of the times for new quality productivity, but also the return of development for the people's value.

To develop new quality productivity and promote the green development of county economy, we must adhere to the two-way rush of "green" and "new". By developing a modern economic system of ecological industrialization and industrial ecology, let the green mountains, green waters and good air stimulate regional development momentum, and let the people see green on the window and go out to the park become the norm of life. This transformation is essentially using green productivity to reconstruct county development logic, that is, ecological protection is not a "tight curse" that restricts development, but a "golden key" to create happiness. The "benefiting people" nature of new quality productivity in promoting the green development of county economy is reflected in the precise connection between environmental improvement and people's livelihood needs. By promoting urban and rural greening, building ecological parks, and controlling river and lake pollution, the people can intuitively feel the improvement of environmental quality. At the same time, by extending the ecological industrial chain, more flexible employment positions are created, such as ecological planting, forest economy, environmental protection services, green logistics, rural tourism, etc., to create a platform for the employment group. This combination of "visible beauty" and "touchable benefits" makes ecological protection a benefit closely related to life.

By improving the mechanism for realizing the value of ecological products, counties can transform mountains, rivers, forests and fields into quantifiable and tradable development capital. For example, establish a paid use system for natural resources and explore a horizontal ecological compensation mechanism, while protecting the green waters and green mountains, and allow the people to gain benefits in carbon sink trading and ecological restoration. This "ecological bank" construction thinking allows the people to create ecological dividends and gain economic benefits in ecological protection. In specific practice, it is possible to promote the transformation of ecological resources to market-oriented allocation by building an ecological product trading center and improving the property rights system of natural resource assets.

New quality productivity promotes green development of county economy in environmental protection and in transforming ecological resources into employment opportunities and economic benefits. By developing under-forest economy, ecological tourism, carbon sink trading and other models, the people can "feed the mountains" but no longer "sit down to eat the mountains". For example, cultivating green industries such as forest and grass economy, ecological tourism, and creating opportunities for increasing income of "not leaving the soil and not leaving the hometown". By extending the under-forest economic industrial chain and developing deep processing of forest and grass products, counties can form an integrated industrial system of "seeding-raising-adding-sales". By creating positions such as forest rangers, ecological tourism services, characteristic planting, grass straw weaving, etc., the people can obtain stable income in the service links such as seedling management and maintenance, ecological research and study. More importantly, the green ecological industry has strong driving force and universality, which can attract young and middle-aged people to return to their hometowns to start businesses, provide forest rangers, ecological guides, silkworm breeders and other suitable positions for the surplus labor force, and truly achieve employment at home.

Use green institutional innovation to ensure that the people share green dividends. The green new quality productivity contained in county development cannot be separated from institutional innovation and policy support. The coordination of "proactive government + effective market" can effectively stimulate the green potential of county economy. By improving the ecological compensation mechanism, promoting green finance, and optimizing the business environment, such as developing financial products such as "forest rights mortgage loans" and "ecological restoration loans", guide social capital to participate in ecological project construction. By implementing the "forest chief system + grid" management model, precise control of ecological resources can be achieved. By establishing a cooperation model of "enterprise + cooperative + farmers", farmers can share the benefits of ecological industries through shareholding and working. Promote forest product transactions through digital platforms and reduce intermediate costs. Through policy tools such as fiscal and tax incentives and financial support, market entities are encouraged to develop green employment positions, so that ecological protection and people's livelihood improvement can form a virtuous cycle.

Author: Lei Ming (Distinguished Professor of "Tianchi Scholar" of Xinjiang University of Finance and Economics, Second-level Professor of Guanghua School of Management, Peking University)