CCTV News: With the popularity of many Chinese films in the international market, the State Film Administration and China Central Radio and Television Station jointly launched the "Travel China with Movies" event, aiming to attract more overseas tourists to China through Chinese films to experience China personally.
The "Follow the Movie Tour China" event mainly focuses on the overseas distribution and screening of Chinese films, overseas China Film Festivals and International Film Festivals Exhibitions at home and abroad, and widely carry out the promotion of "film + tourism" to guide more overseas film audiences to appreciate the Chinese style through Chinese stories and stimulate their enthusiasm for tourism consumption in China.
In recent years, following movies to check in to popular attractions have become a popular cultural and tourism consumption model. In the movie "Nezha 2", the characters of Chentangguan people and Dragon Palace soldiers used Tianjin dialect dubbing. Tianjin Cultural Tourism made a hot strike to launch multiple "Nezha" theme experience routes, and the passenger flow increased by nearly 30%. The tourists interviewed said: "Adults and children like this movie very much. I like it very much. There is such a themed cultural tourism route. I think it's quite good, so come to Tianjin to take a look."
The film "Detective Chinatown 1900" is the filming place of Shandong Leling Film and Television City, the filming place of "The Legend of the Condor Heroes: The Greatest Man of the Warriors", Zhenglan Banner, Inner Mongolia, and even the theme park of the cartoon "Bears" has become a place that tourists are keen to visit this Spring Festival.
Sha Dan, a program planner of the China Film Archives, introduced that the viewer likes this movie, and he also likes a series of other cultural and entertainment activities derived from this movie. In fact, in the future, greater effectiveness can be formed in the entire cultural industry chain.
