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The 6th Consumer Expo comes to an end, global merchants share new opportunities in the Chinese market
2026-04-19 source:cctv.com


CCTV News (News Broadcast): On April 18, the 6th China International Consumer Goods Expo came to an end. This year’s Consumer Goods Expo achieved fruitful results and achieved comprehensive improvement in quality and quantity.

This year’s Consumer Expo attracted 3,413 consumer boutique brands from 67 countries and regions, and released 386 new products. After six years of exploration and practice, the Consumer Expo has become the largest consumer boutique exhibition in the Asia-Pacific region and an important window for leading consumer trends and promoting consumption upgrades.

This year's Consumer Expo held a total of 10 supply and demand matching activities, and set up a buyer service center for the first time to promote the transformation of exhibits into commodities and exhibitors into investors. So far, more than 70 leading companies have chosen to settle in Hainan after participating in the exhibition. Matthias, an exhibitor from Germany, had a fruitful trip to the Consumer Expo. He told reporters that before his products entered the Chinese market, he mainly relied on cross-border e-commerce online sales, but now relying on the open policy and convenient channels of the Hainan Free Trade Port, the product launch has been significantly accelerated. The Consumer Expo has just ended, and he is ready to leave for Sanya to seize new cooperation opportunities.

At the Consumer Expo, everyone saw the vitality released by China’s ultra-large-scale market.

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